About Us

Your time on the water is valuable – you’ve taken time off work (well, some of us), checked the weather forecast/conditions, spent money (and more time) traveling to get to the best fishing spots, and you want the experience to be as enjoyable – and productive – as possible.

WHY SHOULD I CONSIDER AN ELECTRIC FISHING REEL?

What’s all the buzz about electric fishing reels? “I’ve fished for years – no need for some new gadget”, you might say – it won’t be a “sport” anymore, right?? But there are some really amazing features that you may not have even considered yet that you can really benefit from the next time you leave shore. Do you suffer from arthritis, or another condition that could hinder you from bringing in a monster trophy fish? Electric fishing reels are the perfect answer for you. Oh – and did we mention how much more fun your day fishing/trolling will be?

LADIES, CONSIDER THIS… 

Women especially may want to consider shopping for an electric reel (who wants to have bruises to show/hide after pulling in a giant fish??) – and bonus, your husband will be thrilled to have you joining for more fishing trips, and it might just be the thing you’ve been looking for to improve your fishing experience (and maybe even your marriage as well!).

We’re here to show you the comparisons – what you should invest in, where you’ll get the most “bang for your buck”, and what brands you don’t need to consider. We’re passionate about the sport of salt-water fishing as well – taking our families fishing every chance we can get. It’s an excellent lifestyle, enjoying the sun, nature – and bringing families together at the same time.

Electric fishing reels are here to stay – join in the revolution and find the right model for you. You’ll wonder why it took you so long to get your own!